I’m Erwin Visser and I’m the Senior Director for the Windows Commercial Product Marketing team at Microsoft. In my role, I have the pleasure of working with Windows business customers and partners in the Enterprise, Mid-Market and Small Business segments.
Microsoft is at the
National Retail Federation Conference & Expo this week, so we thought it would be a good time to talk about what Windows 7 has to offer Retail customers and share stories from some of those who are deploying Windows 7.
In the Retail space, we’re seeing the demand chain replace the supply chain as the main driver, which puts consumers in control and makes the shopping experience an important differentiator. Smart retailers are tracking data to gain insight and deliver an engaging shopping experience across all channels. Windows 7 features enable retailers to make users productive in the store, at headquarters, and on the road. They can enhance the customer experience by bringing new opportunities like multi-touch capabilities to their stores. PC Management becomes streamlined with easy migration options, power saving features, centralized management and virtualization capabilities.
We’ve heard from several of our Retail customers on the benefits they’re finding with Windows 7. If you’re interested in learning more, check out these case studies:
Bergen County Camera: Better Device Management - As a camera store, Bergen Country Camera has continued to put Windows 7 device management through its paces, according to Carl Mazzanti, CEO of eMazzanti, BCC’s IT consultant. Employees are able to connect the cameras to their computers and Windows 7 brings up not just the name and picture of the camera, but provides a menu of camera related items.
Hidrau Torque: Faster File Navigation - Being the largest tractor distributor in Latin America, Hidrau Torque processes thousands of supporting documents that include emails, word files, spreadsheets, and other operational documents. Windows 7 is speeding up the workflow according to Adilson Fernando, IT Manager, Hidrau Torque. “Juggling product documents, price lists and stock availability reports is now significantly easier with Jump Lists, Pinning and Aero Interface features like Snap, Peek and Hover. These features speed up our workflow and help increase personal productivity.”
Ames Golf & Country Club: New OS 30-Percent Faster, More Reliable - According to Cory Strait, general manager, Ames Golf and Country Club, Ames is in a unique position to compare old and new operating systems. "We're now running and comparing three different operating systems. The new OS wins the speed contest delivering a 30-percent faster computing. Windows 7 is the golf equivalent of a hole-in-one." For many small businesses, the ultimate test of new software—especially an operating system—is that it works. "My job isn't computers, it's running a golf course and country club. So far, Windows 7 has been extremely stable and reliable… just what I expected,” noted Strait.
Galaxy Hotel: Continuing Efficiency End-to-End - According to Yogesh Kumar, IT Director of Galaxy Hotel, Windows 7 has become a key component of Galaxy Hotel’s operations, by improving system performance, employee productivity, and information security. “We are seeing efficiency improvements in virtually every facet of our internal operations, from guest registration and check ins, to accounting and IT support – all due to Windows 7,” says Kumar.
For more information on Windows 7 for large, medium or small businesses, check out our
business site and click on the size business applicable to you. We also have a resource dedicated to IT professionals: the
Springboard Series on TechNet offers information, tools and guidance for migrating to Windows 7.
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